What is SEO on Page? 

If you’ve been wondering what is SEO on a page, you’ve come to the right place. If you’re not familiar with this term, it refers to the process of optimizing a website to improve its search engine rankings. The process involves several parts, including content, meta descriptions, H1 tags, and Structured data. 

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Content 

Search engine optimization (SEO) on page content plays a crucial role in organic search performance. Search engines rank pages according to the content and relevance to a specific search query. If a page doesn’t contain adequate content, it will never rank highly for that search query. 

Meta descriptions 

A well-written meta description can help you achieve better rankings. It should be concise and capture the topic of your page. It should also inspire confidence in readers and speak to their needs. When written properly, a meta description can help you gain more traffic and visibility from social media, even for older pages. 

H1 tags 

The h1 tag is one of the most important SEO elements on the page. It tells Google what kind of content is on the page and makes the text appear larger than it otherwise would. It also makes the title more visible to website visitors. You should use an H1 tag only once on each page. 

Structured data 

Structured data is a set of metadata and tags that can be included in web pages. It helps to distinguish between different kinds of content, such as news articles, technical articles, and blog posts. It also specifies the date and author of the content. There are also several other types of structured data that can be included in web pages. For instance, the claim review tag adds a fact check to SERPs, and the event tag displays details about an event. 

Title tag 

One of the most important SEO elements of a page is the title tag. It introduces the topic of the page and should be keyword rich, including the same keywords that you use in your body copy, meta description, and URL. However, it is important to avoid stuffing your title tag with irrelevant keywords. Google tends to ignore title tags that contain irrelevant keywords. 

Knowledge graphs 

A knowledge graph is a way to connect users with a brand even before they arrive at your website. It displays basic information, and it evolves, based on what a user types in. For example, if someone searches for “Sony,” a knowledge graph will appear that provides useful information about Sony Corporation and Sony Mobile. These knowledge graphs can help attract new users and improve rankings for your website.