What Questions to Ask an SEO Company Before Hiring Them to Manage Your Online Marketing?
There are a few things you should ask an SEO company before you hire them to manage your online marketing. These questions will help you find the right agency for your business, ensuring that you’re getting the best results.
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Does this SEO Company Have a History of Developing Successful Digital Marketing Campaigns?
When you’re looking for an SEO firm, it’s important to find a provider with a history of helping businesses like yours get more online traffic. These companies will likely have case studies and examples of work they’ve done for similar clients that you can review.
Does this SEO Company Use a Professional, Ethical Approach to Link Building?
You should never hire an SEO firm that uses black hat techniques, which could result in you getting punished by Google. This includes methods such as paying for links and owning a network of websites that can link to yours.
Does this SEO Company Use an Integrated Approach to Digital Marketing?
The best SEO agencies will be able to develop a unified strategy for your whole digital marketing campaign. They’ll take into account your goals, how you want to communicate with customers, and how your business works. They’ll then build a comprehensive plan that will help you achieve your objectives.
Does this SEO Company Have a Team of People You Can Trust?
There are many SEO agencies out there that will only employ staff who they believe are able to work effectively with their clients. This may seem counter-intuitive, but it’s a good indicator that the people you’ll be working with will be reliable and trustworthy.
Does this SEO Company Have a Team of Professionals Who Are Dedicated to Your Brand?
You’ll want to ensure that you’re hiring an SEO agency with an experienced, dedicated team who understands the importance of your brand and your website. It’s also essential to find a team that has the resources necessary to deliver your project on time and within budget.
Does this SEO Company Have a System to Track SEO Progress?
It’s common for SEO agencies to provide weekly or monthly updates on their work. However, this isn’t always a good indicator of the actual progress being made. Search results fluctuate for a variety of reasons: Google testing new algorithm changes, competitors making dramatic changes to their content, etc.
Does this SEO Company Have a System to Measure the ROI on Their Work?
If an SEO agency doesn’t have a way to measure the ROI of their work, it might be a sign that they aren’t putting in the time to monitor and report their performance. This is crucial because it allows them to make adjustments to their strategy if needed.
8. Does this SEO Company Have a Client Portfolio?
It can be a big red flag if an SEO firm doesn’t have any clients. This is because it can indicate that they’re not a serious agency or that they don’t have enough experience to handle your campaign.